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Taken from American Painting Contractor, July 2010. Written by: Debbie Zimmer, PQI’s Paint & Color Expert

Blue-Chip Paint
While interior painting allows you to scrimp on the remodeling budget, one place you don’t want to scrimp is on the quality of paint you use. True, the best quality paints will cost a few dollars more per gallon, but they’ll typically provide many more years of superior performance.

Compared to ordinary paints, top-quality 100 percent acrylic latex interior paints are much easier to work with. They go on easier, resist spattering and tend not to show brush marks.

These paints also have better “hiding” characteristics, which is especially important when painting over a darker color. That capability, and the single-coat paint-and-primer performance you’ll get with these paints will save you the time and money that would otherwise be needed to apply a second coat.

Top-quality 100 percent acrylic latex interior paints also are tougher and more durable than ordinary paints, which your customers will appreciate in high-traffic locations or in any location where there are little ones around. These paints resist fading, yellowing and staining, and even if they do get spotted or stained, discoloration can often be washed off without damaging the finish.



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